Today I am incredibly excited to announce that “Mahabharata for Kids” has sold over a thousand copies in the first six months since launch. This includes units sold in print and digital on the Apple iBookstore, Amazon Kindle platform and on Google Play Books. When I set out to write the book, I did not imagine the kind of response it has generated. More than the numbers, I am humbled by the stories I hear from parents. Here are some snippets.
“I recently started watching the Telugu version of Mahabharatam on TV with my daughter. We keep your book next to us as our handy guide to the characters and a simplified version of the story”
“So I was driving my son back home from his music class and he starts talking about the characters in Mahabharata . First question is why are Kauravas named that . My guess was something to do with Kuru dynasty . Second question was about who married the father of 100 sons . And did the name Kaurava come from his name likes Pandava comes from Pandu . This all comes as a result of him reading the book at sleep time every day . I am thrilled and wanted you to know that your effort was so worth it.”
“Today when I was cooking he asked me, “Is this how they used to cook?.” I asked “Who?” He was talking about Bheema when he served as the cook during their year in disguise.”
“Got the books.. thanks.. looks very interesting and is definitely on S’s level to read. Will let you know how the book is after we read. Will pass on one to cousin’s kid as well).”
The book has collected over $500 (Rs.30,000+) for Sri Ranganatha Charities. Some of those funds have already been distributed for charities like this. As I noted earlier, every single cent/paisa you contribute towards the purchase of this book is sent directly to charity. No printing costs or operational costs are deducted.
If you are thinking of buying, look here for your options.
For your continued support, THANK YOU!
Some interesting stats…
****Of the total sales, 90% is print at this point. My reasoning is that it is due to the kind or rather lack of publicity. The print format moves through word of mouth, personal distribution and friends. Also, I have sold over 50 copies to anonymous people who emailed me asking for the book and paying via PayPal. The preference seems to be for print over digital even though illustrations in the digital format are in color.
****I have done little to no publicity for the book. So every copy that sells is by discovery via this website or through word of mouth. From that standpoint, I am thrilled by the 10+ copies sold digitally every month. I also sell anywhere from 5-15 copies of the print book to interested people who discovered the book through the website.
****As time has progressed, the digital book seems to be selling better. The Kindle and iBooks version had a soft launch in August. Since then, the Kindle version has sold increasingly well. The iBooks version does not seem to garner much of interest (or even link clicks for that matter).
****Of the digital formats, Kindle outperforms iBookstore and Google Play by a solid margin of 5:1 if not better. Google Play was the hardest to publish on, is the least intuitive in terms of editing and still ends up looking weird in terms of formatting. It is also hard to discover by happenstance which is ironic since it is on the Google platform.
****The book has been purchased in atleast 10 countries – India, UK, France, Germany, US, Canada, Australia, Brazil, Japan, and Italy. This is as far as I know.
****The below chart shows monthly sales on digital platforms if it interests you.