Google and Apple- A tale of two keynotes
This not a flame bait post. I have stayed away from writing this post because I didnt want to sound partisan, one way or the other. I love Apple products. I cant live without Google's awesome services. I have never worked for either of them. So consider this an unbiased opinion.Until about 9 months ago, I was an iPhone 3GS user who loved his phone for the most part. Then ICS came out. So did LTE on ATT's network. There was enough of an incentive for me to try an Android phone. So I walked to an ATT store on the 6th of November and picked up a Samsung Galaxy S2 Skyrocket, an LTE superphone. Over the next few months I discovered things I could never do on my iOS device and why so. The good and bad of Android (Gingerbread on my device then) was best seen on a superphone that had the best of tech but hasnt still gotten upgraded to Android 4.0. Anyways, the iOS vs. Android post will come someday when I can pull all my thoughts together on the matter.I wanted to write about how the real difference between the two companies was illustrated this past month with both of them holding their respective developer conferences. Apple went first with a well executed, clinical precision presentation filled with explosive growth and fancy videos that looked squeaky clean and almost unnaturally scrubbed. Every single video had a purpose. The speakers knew their part by heart. Their dresses were formally informal- almost by design. In short, one of Apple's trademark conferences we are all so used to now. Steve Jobs would be proud of his legacy.Google, at the time of writing this post is in the midst of its annual IO conference known for all the swag it gives its attendees. Apple fanboys, of which there is really no dearth these days, meanwhile exchanged snarky tweets of all the products Google has unveiled its annual conference over the years, only to can them soon after. To them, it was amateur hour. To a certain degree they werent far from the truth. But to be sarcastic as they were about it was really not knowing and understanding Google. They were waiting to write reams about this years vaporware. Little did they expect the show that happened. Little did the world know.Internet, meet Google Glass. That aptly summarizes the keynote on the first day. And the second. Everything else- and Google packed quite a punch with all kinds of cool and interesting stuff, paled in front of what was possibly the coolest geekfest keynote to have ever happened. It was an ode to the startup culture of the valley that Google once represented and desperately is trying to recapture. It was Google showing its proverbial middle finger to an increasingly Apple driven world. And the keynote reflected that. Sergey, wore his glasses and went on to choreograph a jaw-breaking skydiving stunt whose likes have never been seen. It was rough, visceral and pulse pounding. As far away from clinical and scrubbed. But it Google alright telling the world, it was still the kind of innovator the world knew it to be, once.Google Glasses can definitely fail. The Nexus Q, proudly made in the US looks like an awesomely designed hobby destined for failure, if not an ultra small niche audience. The Nexus tablet was long due and Jelly Bean is only an incremental upgrade in many ways. But in total, it was Google as the Valley knows it to be. Apple will continue to sell a lot of iPads and iPhones not to mention many millions of Apple TV, its own hobby. And when it launches Apple TV and the next iPhone, they will execute it with clinical precision. Just like Apple. At this point, anything less from them would be judged a failure. And Google will continue to innovate in all the interesting ways possible. Including rethinking Search, over and over again.And the battle of wits continues. And that of their respective keynotes.